Te Mātāmua means the firstborn, the first of its line. This collection marks the beginning of Mana Mode. A rangatahi-led movement turning sketches into streetwear, and dreams into reality.

Every piece in Te Mātāmua carries Mana:

• Pango the foundation colour of strength, depth, and resilience.

• Ngahere the green of the forest, whenua, and growth.

Built on high-quality AS Colour garments and screen-printed in Aotearoa, these hoodies and tees are made by rangatahi, kaupapa inspired – powered by whānau and kotahitanga.

This isn’t just clothing. Te Mātāmua is a statement:
Wear your mana. Carry your whakapapa. Be unapologetically you.